online marketing + technology: is it really like cats & dogs?
Posted in site promotion on Jan 27th, 2006
One of the first things to do before starting up any business is to investigate the competition. Any business owner knows this is crucial; to determine how to position a business in the market, who to target, what prices to set and who to keep an eye on. The same is true of the internet marketplace.
Posted in site promotion on Jan 4th, 2006
Website promotion can make or mar your entry in e-business. Key factors in promoting a website are page title, meta, linking strategies and choosing the best search engine for submission of your website.
Posted in site promotion on Jan 2nd, 2006
Website optimization is the first step in promoting your website. Those with foresight and deeper pockets will have a SEO-savvy webmaster (such as myself) build the website that is optimized from the start. Otherwise, a website may need a SEO facelift later to help it be digestible to the search engines - and to make it obvious to the search engines that the keywords you are trying to be found under are truly relevant to your website. Like any specialty, performing website optimization involves skills, special tools, and a willingness to keep up with current changes in the market.
Posted in site promotion on Dec 24th, 2005
Link popularity is the single most influential factor for determining how well a web site will perform in search engine rankings. A web site’s link popularity is computed from the number and more importantly, the quality of links pointing to a web site.
Posted in site promotion on Dec 22nd, 2005
A great headline can be the difference between having your free reprint article published once (on your own website…) and having it published hundreds, if not thousands, of times all over the Internet.