online marketing + technology: is it really like cats & dogs?
Posted in site promotion on Jan 27th, 2006
One of the first things to do before starting up any business is to investigate the competition. Any business owner knows this is crucial; to determine how to position a business in the market, who to target, what prices to set and who to keep an eye on. The same is true of the internet marketplace.
Posted in site promotion on Jan 19th, 2006
Placing Google adsense ads on your website has to be one of the easiest ways to generate income with your site. Sign up is free and all you have to do is put the ads on your site.
But easy does not always mean simple.
Posted in site promotion on Jan 9th, 2006
Most people will lease hosting from a company, just because they find a great deal. They don’t even stop to think of the long term affects of the company’s policies. Believe it or not, your web host has a dramatic involvement in your search engine rank potential.
Posted in site promotion on Jan 8th, 2006
As a small business owner on the Internet, I started out like many others. I built a website, and then waiting for traffic to come flowing in. Much to my dismay, that never happened. Nobody came to my site, and that meant, nobody bought my product. The problem is that I didn’t do my homework before jumping into the Internet market.
Posted in site promotion on Dec 15th, 2005
What if they never get to your site to see it?
Posted in site promotion on Dec 8th, 2005
Since Google appeared, and became the most popular and frequently used search engine, things changed in the ’search engine industry’, because the web sites began to be ranked after the number of sites that linked to them. It appears that Google considers every link that points to one site a vote for it.
Posted in site promotion on Dec 7th, 2005
Ever felt intimidated at the convoluted, jargon-ridden information about Internet marketing for small businesses available on the Net? Ever been horrified by the huge fees the experts charge, putting search engine optimization beyond your own means? Ever thought: What exactly is search engine optimization anyway, and can I do it myself?
Posted in site promotion on Dec 1st, 2005
What do you need to get top rankings on Google? What’s the secret sauce of success? There are many ingredients in the mix, but here are three of the most important that you need to concentrate on.
Posted in site promotion on Nov 22nd, 2005
When we first design a website we tend to think about the obvious, you know the index page, the contact us page, or even the pricing page. Some designers will have a very long page of text, so is this a good thing? Well according to some experts this is a bad thing!
Posted in site promotion on Nov 21st, 2005
Content is King! shout the search engines. That’s what the search engines love. We also love the non-reciprocal links that we get for our websites when our articles are published on other peoples’ sites with our resource boxes dutifully appended below them.
Posted in site promotion on Nov 18th, 2005
In part 1, we looked at keyword research in foreign languages, such as German, French, Spanish and Italian. In part 2, we will look at the on-page optimization…or what to do with that keyword research.