online marketing + technology: is it really like cats & dogs?
Posted in site promotion on Nov 17th, 2005
So you’ve translated your website into German, Italian, Spanish, Dutch, French, Arabic, Portuguese and Chinese. Now what? Now you have to draw traffic to the newly translated sites. There are many ways to draw traffic, but the search engines are just as important in German or Spanish as they are in English.
Posted in site promotion on Nov 16th, 2005
If you’re the least bit serious about promoting your website(s) online then you have probably heard the recent cry that one’s website needs links coming into it. Lot’s of links. And without these many, many links one is the proverbial billboard in the desert waiting to be seen by those thirsty for sustenance.
Posted in site promotion on Nov 15th, 2005
While professional SEO (search engine optimization) is becoming increasingly recognized as an extremely effective component of an overall marketing mix, the SEO industry itself is still very much in its infancy. Because SEO is a relatively new industry, many key decision makers are not even aware that professional SEO exists, or they simply believe that it could not work in their industries or with the existing marketing mix. This is not because these decision makers are ineffective or backward thinking, but rather because, in most companies, marketing efforts are focused upon activities that have already been proven effective as a part of the marketing mix (direct mail, print advertising, trade shows).
Posted in site promotion on Nov 14th, 2005
Writing articles and submitting them to directories with the idea of marketing your internet business site can be a very effective way to grow your online business. Using the right keywords and phrases in original articles and submitting them to article directories has become one of the most profitable ways for internet marketing and advertising today.
Posted in site promotion on Nov 14th, 2005
The methods employed to increase your search engine rankings may seem like rocket science to you, so you have probably avoided dealing with this issue. I am here to tell you - the time has come to face your website! A high search engine ranking for your website is so essential that if you have the slightest desire to actually succeed in your business, there is no way you can continue to avoid this issue.